Core Expertise:
Building robust end-to-end data systems under high-load conditions (2+ TB / 10M+ daily events). Automating end-to-end analytics and reporting, reducing management decision-making time by 70% and accelerating product hypothesis iteration cycles.

Combining:
  • Data Engineering & Infrastructure: DWH architecture design, ETL/ELT pipeline deployment (Airflow, dbt), database performance optimization, and Data Quality / Freshness monitoring.

  • Product & Marketing Analytics: End-to-end attribution, cohort analysis, conversion funnels, and unit economics modeling (LTV, CAC, AOV, Retention).

  • Data Science & Advanced Analytics: Machine learning, A/B testing, and complex user journey analysis.

Operating Across Three Levels:
  • Infrastructure: Ingesting raw data (APIs, logs), constructing multi-layered data marts (Staging, ODS, Marts), and automating regular DAG execution.

  • Analytics & Modeling: Developing metric systems, conducting A/B experiments, building ML scripts, and validating statistical significance.

  • Business Impact: Transforming raw data into intuitive BI dashboards and delivering data-backed recommendations for executive and product teams.

Vitaliy Tischenko

Senior
Data Analyst / Data Engineer
Location: Novosibirsk, Russia (UTC+7)
Contacts & Links:

About Me

Email: v.tischenko@inbox.ru
Telegram: @vit_v_t
En
  • Data Engineering & DWH: PostgreSQL, ClickHouse, MySQL, Apache Airflow, dbt, ETL/ELT pipelines, pg_cron, dblink, Docker.

  • Analytics & Python: SQL (advanced CTEs, window functions, LATERAL JOINs), Python (Pandas, NumPy, NetworkX, Plotly, Requests), A/B testing, Unit Economics, Cohort Analysis, Funnels, Retention, Metrics Tree.

  • BI & Visualization: Tableau (Tableau Cloud), Metabase, Apache Superset, Power BI, Dashboarding.

  • Data Science & Advanced Analytics: Machine Learning, Time Series Forecasting, Scikit-learn, Statsmodels, Bootstrap, Predictive Churn Modeling, Graph Analysis of User Behavior.

Skills & Tech Stack

Scope of Responsibility:
End-to-end data management bridging Data Engineering and Data Analytics. Spanning DWH architecture design, ETL/ELT pipeline construction, and Data Quality assurance to unit economics modeling (CAC/LTV) and executive delivery of product/marketing reporting.

Key Responsibilities:

Infrastructure, Data Pipelines (ETL/ELT) & Data Quality:
  • Architected and built the data ingestion ecosystem from scratch: Configured regular incremental extraction of raw events and transactions from third-party APIs (Meta Marketing API, Yandex Metrica Logs API, Google Analytics, etc.) and relational sources into a centralized PostgreSQL DWH.
  • Executed a large-scale engineering project to build affiliate program infrastructure: Launched ETL processes, implemented automated data enrichment, designed analytical data marts, and delivered target metrics to executive dashboards.
  • Maintained full end-to-end data ownership across all pipeline stages (from initial raw source and Staging layers to final data marts and business reporting).
  • Developed and automated Apache Airflow DAGs (utilizing HttpHook, custom operators, and dependency management) to ensure fault-tolerant data loading and deduplication.
  • Implemented Data Quality monitoring and reconciliation workflows: Created Metabase alert dashboards to monitor ingestion completeness, track data freshness, and immediately detect operational anomalies.

DWH Modeling & Database Engineering:
  • Designed ER data models, Staging layers, and Data Marts optimized for business analytical queries.
  • Optimized complex SQL queries (including CTEs, window functions, and LATERAL JOINs), configured indexing strategies, and automated materialized view refreshes via pg_cron and dblink, significantly reducing data aggregation times.
  • Engineered data structures and SQL logic for promo campaign attribution (evaluating discount halo-effects on baseline sales) and analyzing non-trivial user journey pathways.

Data Analytics & Unit Economics:
  • Delivered a major analytics initiative consolidating key marketing metrics (CAC and LTV) broken down by channels and cohort segments.
  • Conducted comprehensive product unit economics calculations to evaluate business model viability and support executive pricing decisions.
  • Built an end-to-end analytics framework and metric system (covering AOV, Rolling AOV, Retention, Churn, and onboarding funnels).
  • Developed interactive dashboards in Metabase and Tableau (modeling affiliate sales performance, ad channel efficiency, and conversion metrics).
  • Analyzed user experience sequences using graph analysis (Python: NetworkX, Plotly) to identify bottlenecks and friction points in customer pathways.

Key Achievements:
  • Infrastructure & Data Quality: Designed an end-to-end ETL infrastructure from scratch (including a dedicated affiliate program module) using Apache Airflow and deployed a Data Quality monitoring framework in Metabase, securing complete governance over data accuracy and pipeline reliability.
  • Analytics & Business Impact: Delivered cross-functional projects calculating CAC/LTV and unit economics, alongside an executive BI dashboard system in Tableau/Metabase, establishing full ROI transparency across marketing channels and accurately quantifying the halo-effects of discount campaigns.
Retasoft LLC
Data Analyst / Data Engineer
September 2025 — September 2026
(1 year and 1 month)

Work Experience

Scope of Responsibility:
Building and maintaining end-to-end data infrastructure (Data Engineering), testing product hypotheses (A/B testing), and delivering advanced analytics (Data Science / ML & Data Analytics): spanning source integrations, ETL/ELT pipelines, DWH architecture, ML modeling, and experimental design.

System Scale & Data Volume:
  • DWH Capacity: Managing a Data Warehouse containing 2+ TB of raw and aggregated data (ClickHouse, PostgreSQL).
  • Data Flow: Ingesting and validating high-throughput streams of up to 5–10 million daily events (raw web/mobile analytics logs, transactional data, CRM event triggers).
  • Pipelines (ETL/ELT): Orchestrating and maintaining 30+ production Airflow DAGs/pipelines with automated SLA, latency, and Data Quality/Freshness checks.

Key Responsibilities:

Data Engineering, ETL/ELT & DWH Architecture:
  • Architected and deployed a 2+ TB Data Warehouse ecosystem: Structured Staging, ODS, and Core (Marts) layers to consolidate data from marketing platforms, CRMs, and web analytics tools.
  • Automated batch and incremental ETL/ELT data processing pipelines (Python, SQL) handling up to 10M daily events with built-in deduplication and ingestion validation.
  • Engineered and optimized complex SQL scripts, stored procedures, and Materialized Views (dbt, pg_cron) to accelerate data mart aggregation by 3–4x and prepare feature stores for ML tasks.
  • Configured automated data freshness and accuracy test suites (Data Quality) to validate data prior to downstream reporting and ML consumption.

Data Science, Machine Learning & A/B Testing:
  • A/B Testing: Designed and executed end-to-end A/B experiments (sample size determination, experiment design, MDE, p-value statistical significance testing), building event logging infrastructure to ensure proper traffic splitting.
  • ML & Data Science: Developed and deployed machine learning models (Python, scikit-learn, statsmodels) addressing core business cases (churn forecasting, LTV prediction, customer segmentation/classification, sales forecasting).
  • Built automated feature stores, scoring pipelines, and feedback loops back into DWH and CRM systems.

Data Analytics & End-to-End BI Reporting:
  • Engineered end-to-end attribution models evaluating marketing channel performance, ROMI, CAC, and LTV.
  • Designed and delivered executive BI dashboards tracking sales funnels, user retention, and core operational KPIs for leadership and product teams.
  • Bridged communication between business stakeholders and technical teams, authoring technical specs for event logging and tracking enhancements.

Key Achievements:
  • Scalable Infrastructure & ML: Built an automated DWH ingestion and consolidation pipeline from scratch handling 10M daily events and establishing reliable ML data prep and A/B testing pipelines.
  • Performance Optimization: Migrated core transformations to incremental dbt models in ClickHouse, reducing daily data mart processing time from 15–20 minutes down to just a few minutes.
  • Analytics & Business Impact: Established a single source of truth for analytics and BI dashboards, providing transparent tracking of critical metrics (CAC, LTV, funnels) and enabling data-driven decision-making through statistically validated hypotheses.
Altair LLC
Data Engineer / Data Analyst
October 2021 — September 2025
(4 years)
Scope of Responsibility:
Data consolidation and preparation (Data Engineering), PostgreSQL/MySQL database maintenance, and providing company-wide end-to-end analytics, reporting, and BI dashboards (Data Analytics).

Key Responsibilities:

Database Engineering & Automation:
  • Designed and maintained table schemas and data marts within DBMS environments (PostgreSQL / MySQL) to support recurring reporting workflows.
  • Authored and optimized SQL queries (complex aggregations, joins, window functions) to ensure fast analytics data retrieval.
  • Automated data extraction and assembly from diverse external systems and services into a unified database, reducing manual data processing to a minimum.
  • Validated incoming data completeness and integrity prior to ingestion into executive reports and data marts.

Data Analytics & Business Reporting:
  • Built and maintained interactive BI dashboards visualizing core business KPIs and sales trends.
  • Developed advanced analytical models in Excel / Google Sheets (complex formulas, pivot tables) for operational performance tracking.
  • Conducted analytical deep-dives, cohort analysis, and sales/marketing funnel performance evaluations.
  • Prepared recurring and ad-hoc data extracts supporting executive leadership and cross-functional teams.

Key Achievements:
  • Automation & Efficiency: Transitioned core business reporting from manual spreadsheets to automated SQL data marts and BI dashboards, significantly cutting down report generation cycles.
  • Analytics & Transparency: Built a streamlined KPI monitoring system using PostgreSQL and BI tools, delivering reliable, real-time analytics to executive stakeholders.
ATR LLC
Project Manager
Data & Marketing Analyst
June 2018 — October 2021
(3 years and 5 months)
Tomsk Institute of Economics and Law (2003)
Advanced data analytics
Karpov.courses
2023
"Data Analyst" Simulator
Simulative
2022
Data Engineering
Karpov.courses
2021
SQL for Oracle Certification
Udemy
2018

Education

Professional Training & Courses

Pandas
Data Visualization
Machine Learning

Certification

Time Series
Feature Engineering
Machine Learning Explainability
Computer Vision
Deep Learning
Geospatial Analysis
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